Entry Strategy

Article: Direct Sales Entry Strategies in Japan

Article written by Philippe Huysveld, CEO & Senior Consultant, GBMC (Global Business & Management Consulting)

“Entering a new country-market is very much like a start-up situation, with no sales, no marketing infrastructure in place, and little or no knowledge of the market.” (David Arnold, FT Press)

Article: Legal Business Entities of Japan

Article written by Michio Matsuzaki.  

In the event that a Foreign Corporation launches a Business in Japan:

Representative Office:

Article: International Joint Ventures (IJVs) in Japan

Article written by Michio Matsuzaki.

I would like to discuss International Joint Ventures (IJVs) in Japan and the aspects of business opportunities and legal procedures in particular. First, let me begin by quoting some of the basics regarding IJV's from the Wikipedia page on IJVs:

Transport & Logistics

Despite the challenges posed by Japan’s diverse landscape, the country has an extensive transport and logistics network. In terms of transport, the country is extremely well served by airports, railways, expressways and ferry routes.

Investment

Japan offers many lucrative business opportunities for potential European investors thanks in part to its large and wealthy consumer market, its position as the world’s third largest economy and its strong innovation capacity.

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