This report titled 'Food and Beverages: Regional Food Products' provides an overview of the regional food products market in Japan. It provides market insights and information about current food trends in Japan as well as expectations of Japanese consumers regarding imported regional food products. It also examines various regulations for importing and selling regional food products in Japan, and highlights relevant pieces of Japanese government legislation. Finally, the report suggests key success factors for selling regional food and beverages in Japan, and includes case studies and success stories of European food and drink in Japan.
About the Expert
Rob Van Nylen has lived in Japan for over 20 years and is a certified export advisor to Japan click here to access his profile.
What opportunities does the cheese market in Japan offer to EU companies?Japan has a short history of eating cheese that is not part of the traditional cuisine. More than 50% of the cheese consumption
How can EU food and beverages exporters test the compliance to the requested Japanese standards?To enter the Japanese market food and beverages need to respect the internal rules often different from
This website and related activities are managed by the EU-Japan Centre for Industrial Cooperation, a joint venture between the European Commission's Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs (DG GROW) and the Japanese Government's Ministry of Economy, Trade & Industry (METI).
No less than 300 web pages with up-to-date information on Japan, more than 170 reports available as well as a lot of detailed information on the Japanese business culture.