If you are a bioceramics (dental or bone implants), tableware or interior design ceramic producer or major distributor this webinar will provide you some understandings of the Japanese ceramic market trends and opportunities. Japan’s aging population and the elders' expectations for a healthy, qualitative and active life represent great potential for products complying with this demands. At the same time the younger generations are becoming more open to the abroad experiences and more willing to acquire foreign products and to follow an European lifestyle. The number of single households are increasing as well, giving individuals the power to decide by themselves what products will best suit their needs. Therefore Japan is a market with distinct characteristics and the Japanese consumer behavior requires a special attention.
The webinar is targeted to EU companies seeking business opportunities in the ceramic materials sector in Japan, e. g. consumer goods or bioceramics.
Registration deadline: 27/02/2017
What you will learn during this webinar?
In 40 minutes from your desk, discover:
Speaker: Sonia Pupaza – Faience Schassburg
Organiser: EU-Japan Centre for Industrial Cooperation - Brussels Office